Piasù is a kiosk, located in the center of Milan, famous for its homemade piadina and tiramisu.
Developed the brand identity and the visual layout.
I created an identity that ensured the concept was brought to life through all elements. The logo is composed of a creative krasis between the term piadina and tiramisu immediately evoking the restaurant's main products. Graphically, the letter A identifies the piadina - reinforced by a triangle - while the U identifies the jar of tiramisu. I created a full suite of print for Piasù, including business cards, stationery and menus.